Ciclismo Classico Bike Tour to Sardinia Led by Chef Jody Adams

My son Jake has been in Colombia since early June, initially traveling all over, before heading to Barranquilla. Wanting to visit before his teaching contract ends in mid-November, my husband Josh and I are just back from a quick trip. While we loved our historic, formerly grand Barranquilla hotel (El Prado), seeing the school where Jake teaches, and meeting his friends there, I’m going to focus this post on Cartagena, which I know is of more interest to ActiveTravels members. Under Jake’s guidance, we took a bus from Barranquilla to Cartagena’s Old City, separated from the modern skyscraper city by a few miles. The bus ride itself was an experience, seeing lots of small villages along the way.
We always ask new members of ActiveTravels how they found us. As we enter into our fifth year of business, more and more clients are saying that they came upon us in a Google search. Very few things make me happier than having complete strangers from around the globe ask us for our travel expertise. Sure, we love referrals, but there’s something terribly exciting about getting an email or call from the UK, Switzerland, New Zealand, and across the US from someone out of the blue. I mentioned this to our social media guru, Ross Lasley, owner of the acclaimed Internet Educator, and it resulted in one of his columns. I came across it recently and I was flattered. Ross understands that nobody finds you on Google by luck. It comes from years of hard work, getting your business out there through all channels of social media. I’ve been blogging regularly since 2009, probably the same I time I joined FaceBook and LinkedIn. The Twitter account came in 2011, Instagram this past year. It’s a steady stream of content, not unlike the hundreds of articles I wrote the 20 years prior. Build it and through hard work they will come.
Yesterday, I wrote about the beer gardens around Boston this summer, but I forgot to mention that the Trustees has teamed up with Salem’s Notch Brewing to create a beer garden at many of their parks and farms this summer. First stop is Stevens-Coolidge Place in North Andover May 17-20. Also on the calendar is a Fiddlers Fest at Fruitlands August 5th and Thursday Nights concerts at the glorious Crane Estate throughout summer. Be sure to check the events listing at Trustees weekly to see what’s in store. And check out my story in the Boston Globe on overlooked Trustees sites.